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  • Written by Media Outreach
SINGAPORE - Media OutReach Newswire - 8 April 2024 - Samsung Electronics Singapore today announced the launch of its latest WindFree™ Air Conditioner series, expanding Samsung's range of home appliances for smarter homes, designed to elevate homeowners' lifestyles with its Comfort Cooling, Energy-Saving, and Connected Living features.

The WindFree™ Air Conditioner is equipped to provide great cooling performance and comfortable airflow

"Through 2023, Samsung's Bespoke AI appliances range have delivered on consumers' preferences for efficiency, sleek designs, and modern functionality to positive effect. 2024 sees a new addition to the lineup with the WindFree™ Air Conditioners, designed to elevate homeowners' living spaces in sunny Singapore with better comfort, greater efficiency, and more convenient control," said Gavin Yeong, Head of Digital Appliances, Samsung Electronics Singapore. "We are also excited to introduce other new and exciting additions to our lineup of Bespoke AI appliances in the refrigerator, laundry, and vacuum cleaner categories which deliver a more intuitive and connected home experience, powered by AI."

Advanced airflow structure with 23,000 micro air holes for more effective cooling

Be Comfortably Cool with WindFree™

With the WindFree™ Air Conditioner range, homeowners can now stay comfortably cool without feeling cold. WindFree™ Cooling mode disperses cool air gently and evenly through 23,000 micro air holes, creating an environment with a very low air speed to enable greater comfort without the unpleasant feeling of cold air blown directly onto your skin, perfect for those with sensitive and dry skin. This is supported by findings published in Allergology International on the effects of conventional cold airflow on the skin, versus WindFree™[1]. Minimising direct exposure to cold airflow in the study suggests it can help reduce skin irritation while consistently maintaining skin moisture levels. On the other hand, the Fast Cooling mode cool rooms quickly from corner to corner, so you're always comfortable.

AI Auto Cooling function automatically optimises between the WindFree™ Air Conditioner’s cooling modes

With its AI Auto Cooling function, the WindFree™ Air Conditioner provides a smarter and more convenient way of living and comfort for homeowners by automatically optimising between WindFree™ Cooling and Fast Cooling modes by analysing room conditions, usage patterns[2], and preferred temperature to select the most appropriate mode[3] for homeowners' comfort.

The WindFree™ Good Sleep mode helps homeowners achieve better sleep quality by automatically adjusting temperature based on sleeping patterns

WindFree™ Good Sleep mode creates the ideal climate for sleeping[4], minus the unpleasant feeling of cold airflow. Automated temperature control with WindFree™ Cooling helps homeowners enjoy a good night's sleep, and to wake up feeling fully refreshed.

Greater Energy Savings with AI Energy Mode

The WindFree™ Air Conditioner goes beyond functionality and comfort, providing homeowners with greater energy savings with the AI Energy Mode by analysing usage patterns and external conditions to reduce the energy usage. AI Energy Mode works in conjunction with the AI Auto Cooling functionand reduces energy consumption by up to 28%[5] through controlling the compressor's frequency and managing temperature levels without sacrificing comfort.

The WindFree™ Air Conditioner range enjoys a National Environment Agency (NEA) air conditioner energy efficiency rating of 5 Ticks, ensuring optimal cooling efficiency without sacrificing performance. The range also uses R32 climate-friendly refrigerant, which helps to conserve the ozone layer and with less impact on global warming as compared to conventional R22 or R410A refrigerants.

Enjoy greater energy savings with AI Energy Mode and AI Auto Cooling function

Smarter Convenience with SmartThings

Tech-savvy homeowners can conveniently monitor the energy usage of their WindFree™ Air Conditioner with the Samsung SmartThings app[6], utilising tariff information from four energy providers in Singapore. At the same time, homeowners can conveniently regulate their room's temperature using a voice assistant[7] with suggested settings, such as Samsung Bixby[8], Google Assistant[9] or Amazon Alexa[10].

The WindFree™ Air Conditioner takes convenience to another level. Made possible by the SmartThings app7, come home to a comfortably cool space with Welcome Cooling that allows users to turn on and control the air conditioner from afar, to set the room temperature at their preferred temperature and mode settings when near home.

Convenient access to your WindFree™ Air Conditioner with SmartThings

Cool and Clean with Peace of Mind

Ensure hygienic operation for your WindFree™ Air Conditioner with the Auto Clean function and cool down with greater peace of mind with the WindFree™ Air Conditioner’s 4-in-1 Filter

With the WindFree™ Air Conditioner, homeowners also ensure more hygienic operation with the Auto Clean function by automatically drying the Heat Exchanger using a 3-step process[11]. This removes moisture buildup inside by blowing out air for between 10 to 30 minutes[12]; this helps to prevent the buildup of bacteria and odours while also removing 95% of microorganisms[13].

The WindFree™ Air Conditioner also comes equipped with a 4-in-1 Filter that effectively removes 99%[14] of viruses, bacteria, allergens and fine PM2.5 dust alongside fibres and hair.

Unlock New Opportunities with Bespoke AI Appliances

Complementing the new WindFree™ Air Conditioner range, Samsung is also launching a lineup of new Bespoke AI appliances with enhanced connectivity and AI capabilities to allow homeowners to manage their homes in a smarter way while introducing futuristic style and functionality in their living spaces.

The AI Family Hub™ [15] 4-Door French Door Refrigerator features AI Vision Inside[16] that taps on a smart internal camera which can identify up to 33 different fresh food items in your refrigerator. With SmartThings Food [6], you can effortlessly create and maintain a detailed inventory of the items in your refrigerator, complete with expiry dates, ensuring that you always know exactly what you have on hand. AI Energy Mode also helps decrease energy usage by up to 15%[17], by optimising compressor speed and defrost cycles based on usage patterns and surroundings.

In addition, Samsung is also launching the Bespoke AI Laundry Combo™ equipped with a 7-inch touchscreen and AI Wash & Dry™ for efficient cleaning cycles. With a 25kg large washing capacity and 15kg heat pump drying capability, big laundry loads can be done with ease in one single wash.

Samsung is also launching two additions to the vacuum cleaner lineup. The Bespoke Jet™ AI 350W is Samsung's most powerful stick vacuum yet, with suction power of up to 350W and AI Cleaning Mode, which intelligently cleans various environments by optimising cleaning settings. The Bespoke Jet Bot Combo™️ is a 2-in-1 robot vacuum cleaner that comes with dual functions of vacuuming and mopping. It also maintains itself with Clean Station Steam+, which hygienically steams and sanitises the mop, and comes with AI Floor Detect to identify floor types and optimise cleaning performance.

Availability and Pricing

The new WindFree™ Air Conditioners will be available in May 2024, at the following recommended retail prices:

WindFree™ Air Conditioners (available in May 2024)
System Recommended Retail Price

(w/GST and inclusive of installation)

System 2 (Fan Coil Unit 9,000 BTU x 2) $2,920
System 3 (Fan Coil Unit 9,000 BTU x 3) $4,285
System 4 (Fan Coil Unit 18,000 BTU x 1 + 9,000 BTU x 3) $5,425
For more information about the WindFree™ Air Conditioners, please visit https://samsung.com/sg/air-conditioners/windfree/.
Bespoke AI appliances Recommended Retail Price (w/GST) / Availability
AI Family Hub™ 4-Door French Door Refrigerator $7,670.00, available now
Bespoke AI Laundry Combo™ Coming soon in Q3 2024
Bespoke Jet™ AI 350W Coming soon in Q3 2024
Bespoke Jet Bot Combo™ AI Coming soon in June 2024
For more information on the new Bespoke AI appliances, please visit https://www.samsung.com/sg/home-appliances/bespoke-home/.

Consumers buying 3 ticks and above refrigerators or heatpump dryers with AI Energy can get rebates of up to 2 years' energy consumption. Also, up to $100 rebates for 4 ticks washing machines with AI Energy. Promotion runs in-store from April 15th to May 8th, 2024.


[2] Stores user data, preferences, and usage patterns to suggest the most useful options.
[3] When a Wi-Fi connection is not available, the preferred mode is based on the result of big data analysis.
[4] Based on internal testing, Tested on the AR07T9170HA3, Good Sleep mode.
[5] Based on internal testing on AJ018DBAPKF/SP and AJ045DCJ2KF/SP models, comparing AI energy mode vs AI auto mode. The testing was conducted in Samsung's 40m² residential environment laboratory at a temperature of 35°C/24°C (dry bulb/wet bulb, KS C 9306: air conditioner). Requires the use of the SmartThings App and a Samsung account login. Actual savings may vary by usage patterns and environment.
[6] Available on Android and iOS devices. A Wi-Fi connection and a Samsung account login are required.
[7] A Wi-Fi connection is required.
[8] Bixby is Samsung's brand of artificial intelligence (AI) / Internet of Things (IoT) voice assistant. Bixby service availability may vary depending on country. Bixby recognizes selected languages and certain accents/dialects. The user interface may change and differ by device. The availability of Bixby features and content providers may vary depending on the country/carrier/language/device model/OS version. A Samsung account log-in and data network connection (Wi-Fi or data network) are required.
[9] Google is a trademark of Google LLC.
[10]Amazon, Alexa and all related logos are trademarks of Amazon.Com, Inc. or its affiliates.
[11]Models without WindFree™ mode will use a 2-step process (3 minutes of auto air flow and 7 minutes of high air flow).
[12]The Auto Clean time will vary depending on the condition of the air conditioner.
[13]Tested by Samsung in accordance with internal protocols. Results provided to and interpreted by Intertek for organisms (Escherichia coli ATCC 8739, Staphylococcus aureus ATCC 6538).
[14] Tested by Intertek for anti-bacteria properties, the Chungbuk National University (Korea), witnessed by Intertek, for anti-virus properties, the Japan test lab (ITEA) for anti-allergy properties and the Korea test lab (KITECH) for PM2.5 dust collection. The filter performance is based on testing of the filter material and not a specific model. Data has been measured under specific testing conditions and may vary depending on environmental factors and individual use.
[15]AI Vision Inside accessed through the AI Family Hub utilises AI-based algorithm, which may be updated periodically to improve accuracy. Only certain services on the AI Family Hub taps on the AI-based algorithms.
[16] A red light will turn on when the camera is working. The user's appearance can be captured, but surroundings other than food items will be automatically blurred. As of March 2024, AI Vision Inside can recognise 33 food items including fresh fruits and vegetables. If the food item is not recognisable, it may be listed as unknown item. AI Vision Inside cannot identify or list any food items in the fridge door bins or freezer. It recognises food items based on deep learning models, which may be updated periodically to improve accuracy. Users may need to manually manage the list for accuracy. Detection and identification of food items is based on Samsung's deep learning model trained using a predefined set of data and may yield incomplete or incorrect information. New datasets may be introduced to the learning model from time to time to enhance its accuracy.

[17] The test results are based on a comparison of the factory setting temperature when using AI Energy Mode and without using AI Energy Mode. Results may vary depending on the usage conditions and patterns. SmartThings will display a notification before activating the saving algorithm in both the 'Maximum Mode' and 'Custom Mode'.

Hashtag: #Samsung, #WindFree, #Bespoke

The issuer is solely responsible for the content of this announcement.

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