The environmental startup, Negawatt Utility Ltd., has launched a ground-breaking sustainability reward platform, Zero2, marking a significant moment for the environmental movement in Hong Kong. The launch was celebrated with the first carbon neutral wedding held at the 'Zero Carbon Park'. Negawatt's CEO, Mr. Arthur Lam, stated that Zero2 is a low-carbon, environmentally friendly mobile game application. It rewards individuals with merchant discounts, encouraging users to make sustainable behavioral changes in their daily lives. The aim is to promote social responsibility and bring positive energy. He also mentioned that Negawatt will sponsor a brand new Tesla Model Y electric car by the end of this year and reward it to the Zero2 user who best practices a sustainable lifestyle. This user will also have the chance to join Lin Min Chen for a "Green Low-carbon Day Tour". A Celebrity Union for Carbon Neutrality Renowned Malaysian celebrity, Lin Min Chen, has pledged her dedication to a carbon-neutral lifestyle by becoming an integral part of the Zero2 community. In a heart-warming ceremony, Lin declared "I do, Zero2," symbolizing her dedication to reducing her carbon footprint and inspiring others to do the same. Lin's union with ESPig, the endearing Zero2 mascot, represents a powerful commitment by both parties to work tirelessly towards transitioning Hong Kong into a net-zero city. Diamond Ring: A Symbol of Love and Carbon Neutrality The exchange of a diamond ring during the wedding is more than just a symbol of love; it embodies the commitment to a lifelong journey towards carbon neutrality. As each Hong Kong citizen emits approximately 6 tons of carbon emissions annually, Zero2 has gifted Lin Min Chen an astounding 50 years' worth of carbon credits (6 tons x 50 years) to offset her future carbon emissions. This significant carbon credit offering ensures that Lin will not only offset the whole-life-worth of carbon footprint but also become a carbon-positive role model for the entire city of Hong Kong. The Eco-Friendly Wedding Gown Adding to the sustainability of the event, the wedding gown worn by Lin Min Chen is a stunning creation from the atelier of Ms. Noel Chu. This exquisite gown has been designed with utmost care for the environment, using low-carbon and reusable materials. Crafted from high-quality Italian satin, soft tulle, and delicate French lace, the gown exemplifies elegance and eco-consciousness. Moreover, the gown features recyclable die-cut paper embellishments, making it a unique blend of artistry and environmental responsibility. The choice of a low-carbon and reusable wedding gown sends a powerful message about embracing sustainable practices in the fashion industry. Ms. Noel Chu's atelier has set an example for the world, showing that style and beauty need not come at the expense of the environment. Achieving a Net-Zero Wedding Negawatt, the mastermind behind the event, has taken a low-carbon approach when designing the celebration. The event will feature an array of recyclable materials, underscoring the commitment to sustainability at every step. To achieve a net-zero wedding, two types of carbon emissions are considered: embodied carbon and operational carbon. Embodied carbon, arising from non-recyclable materials used for the event, such as the wedding dress, has been meticulously calculated and offset. Additionally, operational carbon, encompassing the energy and resources utilized during setup, operation, and dismantling, has been measured and compensated. Transportation emissions from guests arriving at the event have also been accounted for and offset, with each guest receiving 3 carbon credits as part of the initiative. Negawatt has gone the extra mile by purchasing and retiring carbon credits from HKEx's Core Climate and sponsoring a rainforest restoration project in Nguru Mountains, Tanzania, Africa, to offset any remaining carbon emissions. An official 'vow' as activation During the mobile app Kick-off ceremony, Lam, Lin and guests followed the emcee's lead and together shouted the 'wedding vow' "I Do Zero2" on stage, further declaring their collaboration and determination with Negawatt in promoting sustainable development and circular economy in Hong Kong. A Memorable and Inspirational Event The day-long event features an exciting lineup of activities, including inspiring speeches from esteemed personalities. Among them is Mr. Suleiman Amin, Managing Director of Catalyst, Masdar City's accelerator, who signed a strategic partnership MoU in Dubai with Negawatt earlier this year. The...