NewsPronto

 
Men's Weekly

.

USA Conversation

The Conversation USA

The Conversation USA

The unique strategy Netflix deployed to reach 90 million worldwide subscribers

  • Written by Amanda Lotz, Fellow at the Peabody Media Center and Professor of Communication Studies and Screen Arts & Cultures, University of Michigan
imageThe areas in red indicate where Netflix has cultivated subscribers.NordNordWest/Wikimedia Commons

In just a decade, Netflix has grown from a video service with seven million U.S. subscribers to one that reaches 93 million people worldwide.

Its growth and ability to break into well-established industries – first video rental, now television...

Read more: The unique strategy Netflix deployed to reach 90 million worldwide subscribers

More Articles ...

  1. Ecuador's populist electoral victory for Moreno shows erosion of democracy
  2. How Ayn Rand's 'elitism' lives on in the Trump administration
  3. 1917: Woodrow Wilson's call to war pulled America onto a global stage
  4. Healthy soil is the real key to feeding the world
  5. Can better advice keep you safer online?
  6. From shell-shock to PTSD, a century of invisible war trauma
  7. How World War I ushered in the century of oil
  8. 'Default' choices have big impact, but how to make sure they’re used ethically?
  9. Can the study of epigenomics lead to personalized cancer treatment?
  10. The federal government will stop collecting data on LGBT seniors. That's bad news for their health
  11. Should Americans fear the 'nuclear option' in Congress?
  12. Baseball season begins: Five essential reads
  13. Why women's peace activism in World War I matters now
  14. What history reveals about surges in anti-Semitism and anti-immigrant sentiments
  15. Why men and women lie about sex, and how this complicates STD control
  16. Where's your county seat? A modern mathematical method for calculating centers of geography
  17. How should World War I be taught in American schools?
  18. As the US entered World War I, American soldiers depended on foreign weapons technology
  19. How World War I sparked the artistic movement that transformed black America
  20. How better definitions of mental disorders could aid diagnosis and treatment
  21. Fractal patterns in nature and art are aesthetically pleasing and stress-reducing
  22. Was Chuck Berry the lone genius he's made out to be?
  23. How understanding animals can help us make the most of artificial intelligence
  24. Peace dividends of military alliances go farther than you'd think
  25. The death penalty is getting more and more expensive. Is it worth it?
  26. Is Brexit the beginning of the end for international cooperation?
  27. Who feels the pain of science research budget cuts?
  28. Why states are pushing ahead with clean energy despite Trump's embrace of coal
  29. Why there's more to fixing health care than the health care laws
  30. Why it's important to just say no to bad drug policy
  31. Will Trump continue to pull from a pro wrestling playbook?
  32. Should journalism become less professional?
  33. Gut check: Researchers develop measures to capture moral judgments and empathy
  34. To really help US workers, we should invest in robots
  35. Why Russia gave up Alaska, America's gateway to the Arctic
  36. Does it pay to get a double major in college?
  37. What motivates moral outrage?
  38. The rise of anti-immigrant attitudes, violence and nationalism in Costa Rica
  39. Trump slams brakes on Obama's climate plan, but there's still a long road ahead
  40. Trump's energy and climate change order: Seven essential reads
  41. Trump's FCC continues to redefine the public interest as business interests
  42. We’re suing the federal government to be free to do our research
  43. Climate politics: Environmentalists need to think globally, but act locally
  44. How Facebook – the Wal-Mart of the internet – dismantled online subcultures
  45. Educating children in Guatemala before they decide to migrate to the US border
  46. What history tells us about Boy Scouts and inclusion
  47. Did medical Darwinism doom the GOP health plan?
  48. Study: 60 percent of rural millennials lack access to a political life
  49. Better locker rooms: It's not just a transgender thing
  50. Momentum isn't magic – vindicating the hot hand with the mathematics of streaks