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The Conversation USA

Understanding the real innovation behind the iPhone

  • Written by Kalle Lyytinen, Iris S. Wolstein Professor of Management Design, Case Western Reserve University
imageThe first iPhone was more a hand-held computer than anything else.AP Photo/Jason E. Miczek

When the iPhone emerged in 2007, it came with all the promise and pomp of a major Steve Jobs announcement, highlighting its user interface and slick design as key selling points. We know now that the iPhone transformed the mobile phone business, the internet...

Read more: Understanding the real innovation behind the iPhone

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